BTS Jin vs. BOYNEXTDOOR: Viral Post Questions YouTube Metrics and K-pop Promotion Fairness
A post titled “BTS Jin vs. BOYNEXTDOOR Music Video Comparison—Does This Make Sense?” is currently making waves on the popular Korean forum Pann, sparking intense debate over YouTube view metrics and fair promotional practices in the K-pop industry.
The original poster expressed frustration over a recent comparison that appeared to downplay BTS Jin’s performance on YouTube by contrasting it with that of rookie group BOYNEXTDOOR.
Providing data from both music videos, the post noted:
BTS Jin (Released 4 days ago)
- Likes: 1.35 million
- Views: 9.05 million
- Comments: 110,000
BOYNEXTDOOR (Released 6 days ago)
Advertisement- Likes: 260,000
- Views: 31.04 million
- Comments: 16,000
“Is YouTube fair here, or was there some promo behind it? Jin’s video has over 1.35 million likes, yet the views are this low?” the poster asked.
“Even his older track ‘The Astronaut’ had 20 million views with around 1 million likes. This ratio feels way off—he must be feeling unfairly treated.”
The post quickly gained traction, appearing in Pann’s trending section and generating widespread discussion. Fans questioned the credibility of view counts, with some suggesting that automated streaming or aggressive promotional campaigns could skew metrics.
Comments on Pann:
- “It’s only been 4 days, and 1.35 million likes? That’s honestly impressive.”
- “It’s probably because they ran ads or some kind of promo.”
- “1.35 million likes? That’s insane core fandom. I’ve never seen numbers like that for a non-biased artist.”
- “Could just be a difference in promotional strategy.”
- “His fans are seriously insane (in a good way).”
The conversation highlights a recurring issue in K-pop—how data-driven narratives can sometimes distort public perception and put artists at a disadvantage, regardless of fan loyalty or legacy.
