LE SSERAFIM has stirred up controversies on social media due to the bold scenes filmed in a church from their latest MV
On February 19th, LE SSERAFIM made their official comeback with the mini album “EASY” and its title track MV. Experimenting with old-school Hip-Hop vibes heavily infused with American and European influences, LE SSERAFIM impresses listeners, with “EASY” climbing up the charts.
The MV for “EASY” presents visually stunning scenes. However, a debate erupted on Twitter over LE SSERAFIM’s church scenes in the “EASY” MV.
The group embraced an energetic, sexy style, with outfits deemed inappropriate for a church setting, featuring super short crop tops and revealing cutouts. The lack of discretion in outfits and the sultry dance moves performed inside the church led many to criticize the group as inappropriate and out of place.
Previously, Sabrina Carpenter’s MV “Feather” faced similar criticism because the singer wore a short, provocative dress and did sensual dance moves inside a church. This controversy even resulted in the pastor revoking permission for Sabrina’s MV shoot.
The debate surrounding LE SSERAFIM has intensified on social media. While some fans defended them, citing the filming location (Immanuel Presbyterian Church in California, USA), which has been used in MVs such as “Helena” by My Chemical Romance and appeared in films like “John Wick” and “The Amazing Spider-Man 2,” criticism remain.
Amidst the controversy, LE SSERAFIM members Sakura and Huh Yunjin further stoked the flames by sharing photos during the filming at the church. Notably, Sakura wore a see-through dress with daring cutouts, while Yunjin wore a wedding dress, striking bold poses on their personal Instagram. This action led to Sakura and Yunjin being criticized for their lack of sensitivity.
In addition, some netizens have pointed out that LE SSERAFIM’s pronunciation in their song “Smart” appears to mimic the accent of Black people, particularly in the way they pronounce “smarter” as “smattah.”
Many fans of the group dismiss these claims, arguing that their pronunciation aligns with the Korean phonetics, where “smart” is pronounced as “smarteu.” However, the controversy persists amid rumors that “Smart” fails to acknowledge the contributions of the Black people, with allegations that the producer did not involve anyone from this community.
Currently, Source Music – LE SSERAFIM’s management company – has yet to comment on these issues.
